B2B / B2C fork + smart channel selector
The biggest product change since launch. Vela now has two fully distinct paths — one built for business buyers, one for individual consumers. Every intake question, campaign type, channel option, agent prompt, and QA rule is now mode-specific.
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Mode selector — B2B or B2C fork at onboarding entry. Hard fork, not a toggle. Mode is locked to workspace.N
Divergent Act 2 intake — B2B captures buyer title, company size, buying committee, deal cycle, business pain. B2C captures customer descriptor, life stage, shopping channels, purchase trigger, emotional driver, and aspiration.N
Smart channel selector — Claude API recommends the optimal channel mix based on campaign type, key message, and goal. Returns role (Primary / Supporting / Optional) and one-line rationale per channel. User confirms or adjusts before proceeding.N
7 B2C channels — email sequence, Instagram captions, TikTok/Reels script, SMS copy, paid ad copy, product page copy, influencer brief.N
7 B2B channels — email nurture, cold outreach, LinkedIn posts, landing page, sales battlecard, event follow-up sequence.N
Forked system prompts — buildSys() now branches into B2B (expert-to-expert, ROI-first, no warm-up) or B2C (benefit-first, emotion-second, FTC-aware, Grade 7-8 readability) agent persona.N
Mode-specific QA rules — B2B hard stops include cold outreach opening with "I", passive voice clusters, unattributed stats. B2C hard stops include fake scarcity, unsubstantiated superlatives, FTC-triggering influencer language.N
9 B2C campaign types — product launch, seasonal promo, cart abandonment, loyalty/retention, influencer brief, UGC campaign, brand awareness, win-back, new collection.I
Mode badge in sidebar and campaign header — always visible, no ambiguity about which agent you're working with.